Sometimes when you run a public event, the promotional path you need to tread is obvious.

But there’s so much going on at the Portarlington Golf Club on February 19-20, it’s too hard to make that choice.

On Tuesday, February 20, the third annual PGA Legends Tour Pro-Am will be played, proudly presented by new sponsor Sheen Panel Service.

The partnership with Sheen, whose Bellarine manager Josh Hewlett represents its shops in Ocean Grove and Drysdale, has enabled what was already an award-winning event to go the next level.

Aside from their physical presence with on-course activations, Sheen’s partnership with the club has permitted the expansion of the Skins Game concept introduced so successfully last year.

Chief executive Michael Phillips said the Skins Game, to be held as a forerunner to the Pro-Am on Monday, February 19, will now be just one of a whole host of entertainment options on the club’s beautifully manicured lawns.

“The Skins Game concept came about last year at the last minute but still proved really popular with some of the top pros playing a few holes around the clubhouse precinct for cash jackpots, including our own resident professional Matt Milne,” Phillips said.

“But this year, with a bit more time to organise things, we really wanted to expand this concept to include something for everyone, whether they’re golf fans or just like chilling outside in a beautiful setting.

“Our staff and partners are co-ordinating a tent village that will be the backdrop to another Skins Game, but mostly a hub of entertainment and fun for all members and visitors.

“We’ll have brilliant food with gourmet barbecue options provided by Doug Unsworth and his team at Parkers Steakhouse and a selection of wood-fired pizzas from our kitchen – all at heavily subsidised prices.

“We’ll have a bar outside, but even better with one of our village tents to provide tastings from our good friends at The Whiskery and another with samples and more from local winemaker Scotchman’s Hill.

“There’ll be live music from one of favourite regulars Craig Sayer, plus really handy information booths from other partners including Kieser and Lifestyle Communities.

“The Portarlington Football and Netball Club will continue to ramp up for its big season ahead with a membership booth flanked by an old-fashioned handball competition.

“We’ll also hold a putting competition on the practice green next to the pro shop, so the whole area around the clubhouse will be a hive of activity.”

The main event will also come with some added bonuses for golfers on hand, with two master classes run by the PGA legends on site.

Defending joint champion Terry Price will host a shot-shaping demo, while there’ll also be a short-game clinic with American Perry Parker for those needing some advice with wedge in hand.

“Then the Skins Game itself should be epic,” Phillips said.

“Matt had a lot of support last year and I’m sure he’ll have a band of hardcore supporters again, but he might just need them going up against Peter Lonard, Peter Fowler and our two defending champions in Andre Stolz and Terry Price.

“Be sure to come along, there really will be something for everyone.

“And then to have the focus of the Aussie golfing community for the Sheen Panel Service Legends Pro-Am on Tuesday will make it a great couple of days to be around the club.”